RC Racer

Due to open as part of Toy Story Playland on 17th August 2010, RC Racer is a thrilling halfpipe coaster ride sending riders speeding back and forth, up and down a giant-sized Hot Wheels race track inside a huge remote controlled RC car after queueing through a series of car-based playsets and tracks. More at DLRP Magic!.com

New Generation Festival Press Launch – In Video

New Generation Festival Press Launch – In Video

Sunday, 28th March 2010 14

You’ve seen the pictures — and now, the New Generation Festival press launch in motion. For the first time, the Stunt Arena hosted a completely different kind of show — Pixar Play Parade meets Cirque du Soleil… meets French Discotheque! The New Generation lands here…

Wallets at the ready, the New Gen merch has arrived

Wallets at the ready, the New Gen merch has arrived

Friday, 26th March 2010 18

With each new theme year, a whole new load of merchandise floods the Disneyland Paris boutiques. This year, more so than ever — from popular faces like Mike Wazowski to perfect tie-ins like RC remote control cars, is this the most marketable event ever?

Playland engulfs Tram Tour, Parachute ropes drop

Playland engulfs Tram Tour, Parachute ropes drop

Thursday, 4th March 2010 13

As the mega three-month closure of Studio Tram Tour begins and the perimeter fences of Toy Story Playland engulf the tour — not to mention much of the path — the first cables fall from the top of the Parachute Drop.

Two more New Gen TV spots and the ‘Making Of’

Two more New Gen TV spots and the ‘Making Of’

Tuesday, 2nd March 2010 3

General consensus is, these are some of the best commercials for Disneyland Paris in several years. Want more? We’ve got another 2 brand new TV adverts to share and some photos from the ‘making of’ in California…

RC Racer adds purple, orange splash to the Studios

RC Racer adds purple, orange splash to the Studios

Monday, 1st March 2010 22

Following Toy Soldiers Parachute Drop, the second towering new landmark of Toy Story Playland has topped out after just a single week of connecting piece A to part C (right?). Take a look at the much-anticipated RC Racer halfpipe, from Toon Studio and across the park…

Watch the full New Generation Festival TV spot!

Watch the full New Generation Festival TV spot!

Monday, 1st March 2010 8

Today’s the day! After months of preparation, the New Generation Festival is finally landing in advertising across Europe — starting with the UK — with one of the resort’s biggest campaigns for quite some time. Print, online… and of course, TV!

New Generation Festival TV spot in pictures

New Generation Festival TV spot in pictures

Wednesday, 24th February 2010 12

The plan is set, the New Generation Festival is almost ready to take to the air. From next week, the “new” characters of this all-new Disneyland Paris theme year will be raining down on TV screens across Europe. Want a sneak preview?

Toy Soldiers unboxed as Parachute Drop climbs

Toy Soldiers unboxed as Parachute Drop climbs

Thursday, 4th February 2010 20

Well, well, well. What’s that on the horizon? Bearing camouflage patterns surely just for ironic value, one of the least subtle attractions to ever be seen at Disneyland Paris has climbed into the sky over the past two days…

New Generation characters take over 2010 tickets

New Generation characters take over 2010 tickets

Saturday, 9th January 2010 4

New year, new park tickets — well, not until April, but you can get a preview of the upcoming New Generation Festival take-over here, set to be the resort’s biggest ever set of park ticket designs.

New Generation of brochures for Summer 2010

New Generation of brochures for Summer 2010

Sunday, 22nd November 2009 6

Prepare yourself for parachutes, Pixar characters and an onslaught of oh-so-modern thin typefaces and lower case titles. It’s our picture commentary of the brand new New Generation Festival brochure for Summer 2010…

Euro Disney reports €63m loss, flat attendance

Euro Disney reports €63m loss, flat attendance

Friday, 13th November 2009 4

The global economic crisis hit Euro Disney SCA, the operator of Disneyland Paris, with decreased guest spending, hotel occupancy and revenues in 2009. Attendance still increased… but only just.

Meet the New Generation of brochures

Meet the New Generation of brochures

Sunday, 18th October 2009 3

Or at least, their covers. The first glossy images for this Winter’s new season of brochures have been released, featuring the New Generation Festival‘s cast of new-ish characters.

Official text confirms more New Generation details

Official text confirms more New Generation details

Tuesday, 22nd September 2009 5

We’ve seen the New Generation Festival take shape for 2010 in plenty of images and visuals, now for some words — a new official document confirms new details and new names…

New Generation Festival logo, key visual revealed!

New Generation Festival logo, key visual revealed!

Friday, 11th September 2009 8

Preparations are well underway for the resort’s 2010 “theme year”. As announced previously, it’ll be called the New Generation Festival. Want a world exclusive, first-look at the logo and key advertising image? They’ve just parachuted in…

Disney’s New Generation Festival: 2010 details leaked

Disney’s New Generation Festival: 2010 details leaked

Wednesday, 12th August 2009 14

MAJOR NEWS: the 2010 theme year for Disneyland Paris has been revealed! After the very classic characters of Mickey’s Magical Party, next year will aim to bring a breath of fresh air — and the start of a whole new Disney generation…